Another necessary part in learning the basics of marketing online is to be able to move files from your computer to the host computer and vice-versa. Many folks may recommend using cPanel, which offers a variety of things you can do. However, I like to focus on the very simple file-moving system called FTP.
You can do a search for an FTP client on Google. I personally prefer Core FTP, but there are many others that are no-cost and available to use.
Just like any file manager, you get to view both your own computer’s hard drive, and the host computer (the company where your site’s files are hosted). You then drag the files back and forth, whether you want to upload or download the files you have altered.
Go ahead and do a Google search to find out more on how to use FTP programs. They are simple to use, and they are free.
Here’s a list of some top FTP (client) programs:
http://filezilla-project.org/
http://www.coreftp.com/
http://www.smartftp.com/
In the next lesson, we’ll look at sales and marketing – and how a proper understanding of these concepts lead to successful endeavors.
In case you miss a lesson (links will be added as the lessons are posted):
Internet Marketing Essentials: All Lessons